The Reel Motion Blog

Save the Colorado

admin — Sat, 22 May 2010 03:49:19 +0000

We were recently contracted by New Belgium Brewing Co. to develop a website for the Save the Colorado River campaign. New Belgium helped establish this campaign as part of their philanthropy program. The brewery donates close to $500,000 to organizations in the communities where they do business each year. We tip our hats to NB for their efforts to improve community and lives through corporate giving, event sponsorship, philanthropic involvement, and of course – delicious beers!

The Save the Colorado River campaign is a philanthropic partnership that works to protect and restore the ecological health of the Colorado River by raising public awareness and by inspiring and supporting non-profit environmental organizations.

Check out the sweet site we put together for them: www.savethecolorado.org

Don’t be this client (please)

admin — Mon, 08 Mar 2010 01:40:14 +0000

Fort Collins Web Video for Hammerskil Homes

admin — Wed, 10 Feb 2010 21:08:55 +0000

We just finished a project for our friends at Hammerskil Homes. They put a lot of love and attention to detail into all their work to build beautiful custom homes. Hammerskil hired us to showcase their “dependable quality” with this profile video and a newly designed website.

http://www.hammerskilhomes.com

Still Don’t Believe in the Power of Social Media?

admin — Thu, 19 Nov 2009 02:41:51 +0000

If you’re still a non-believer please take a few moments out of your day to watch this video and see how your company can truly benefit from social media.

Downtown Fort Collins Video

admin — Mon, 19 Oct 2009 18:11:59 +0000

Here is a promo piece we put together for the Downtown Business Association in Fort Collins, CO to showcase everything oldtown Fort Collins has to offer. This was a blast to put together! Check it out and see why the ReelMotion team loves oldtown Fort Collins so much.

Did you know?

Blogtron5000 — Mon, 28 Sep 2009 14:06:05 +0000

An updated version of the popular series:

When advertising hurts

Blogtron5000 — Wed, 23 Sep 2009 13:49:13 +0000

Before you spend your budget on media placements all over town (or the country) ask yourself one simple questions: Does my product suck?

I can tell you from personal experience the CiCi’s pizza sucks. It’s simply not good pizza. At all. One of the few times I’ve eaten there I actually had a friend refuse to meet up with me because I was going to CiCi’s. That’s bad.

So what’s a new campaign going to do for you, CiCi’s? Get more people in the door only to let them down.

The lesson here? Work on your product / service first. Get it right. Bake some amazing into it. Make it special. Then tell the world, not the other way around.

Keep it interesting

Blogtron5000 — Mon, 21 Sep 2009 13:39:43 +0000

There’s only so many ways to tell a story, a few basic story structures that have dominated human society for thousands of years. And while you might not be able to invent a new structure, you can add a twist to a classic. See the spot below to see how what you think is going to happen can be turned into the unexpected in a fun, interesting way.

Halo ODST Trailer

Blogtron5000 — Thu, 10 Sep 2009 14:14:18 +0000

The current line of thinking in video game advertising suggests that you need two commercials: one displaying actual gameplay and one bringing the game’s story to life. This is of the latter category and a damn good example at that.

8-Bit Acid Trip

Blogtron5000 — Mon, 24 Aug 2009 16:22:32 +0000

No, it’s not a new digital drug, it’s a music video created with legos that celebrates all things 80’s: pong, pacman, nintendo, mario, etc. It took 1500 hours to create, so the least you can do is sit back and trip for a few minutes.